BARK Reveals 10 Years of American Dog Parent Habits to Launch Breed-Specific Food
BARK has served over 6.5 million dogs since the company launched in 2012 and we decided to take our extensive knowledge of dogs and what they love, and bring it to the food industry. We used our decades worth of data to create BARK Food, our new, great food for your dog’s breed. While diving into our dog data, we uncovered hilarious dog parent trends based on their dog’s breeds. While each dog is unique, there is a LOT that the breed of a dog says about their humans.
We identified the most spoiled breeds, top names for breeds, and top breeds and names in each state. A few of the interesting findings include:
American Staffordshire Terriers (aka Staffys) are the most spoiled breed
German Shorthaired Pointers and Bernese Mountain Dogs follow the pack in second and third place, respectively.
One Nation Under LUNA
When we analyze the names of dogs by state, the data is surprisingly homogenous. Regardless of region or political leaning, we have commonality in what we name our pups as Americans, and the most popular name is Luna.
Utah is the ONLY state that doesn’t have Pit Bulls or Labradors as their top breed
Their top pup? The Doodle!
Boxer parents like… boxing
Boxers are the only breed with Tyson in the top 20 names (the Mike is silent).
Alaska’s top breed is in fact NOT an Alaskan dog
It’s the Labrador! But don’t worry, Husky is #2 and Alaskan Malamute isn’t far behind at #9.
The data was pulled from dog parents who have subscribed to BarkBox and Super Chewer, and filtered by breed. Check out more dog parent trends below.
BARK is releasing this data in celebration of the launch of BARK Food catered to Pit bulls, Labradors and Chihuahuas, now available for dog parents nationwide at food.bark.co. We’ll continue to release breed-specific meal plans until we cater to every type of dog.
With BARK Food, you’ll get:
Breed-specific food from the dog-obsessed people who know how to keep your pup happy and healthy.
We serve over 275,000 Pit bulls, Chihuahuas, and Labs every month, so we care a lot about them. We’ve thought of everything for these breeds, including ways to help with any conditions, personality quirks, or eating styles they might have.
Same Price Forever.
This is just how we do business. For the last 70 (dog) years, we’ve offered our dog customers the same price for their entire lives. This means if you sign up for the savings and the convenience of regular deliveries, we’ll guarantee you’ll pay the same price forever. Inflation sucks, and our dogs should be protected from rising prices.
100% Happy Guarantee.
If your dog isn’t happy with their food, we will work with you to get it right. Wherever, whenever, whatever you need on your food journey, we are here to help. We believe this is how dog people serve dogs and their people.
Below are the top 100 names from the BARK data, if you have any additional questions don’t hesitate to reach out to [email protected]!
BARK dug through over 10 years of customer data and purchasing trends. The data was pulled from dog parents that have subscribed to BarkBox and Super Chewer, and filtered by breed.